Realogy launches new AI assistant and social media ad engine tool

“Hey, Agent X, schedule an open house.”

Realogy has debuted a new set of technology tools for agents, including a voice-activated artificial intelligence assistant called “Agent X” that will run through Amazon’s Alexa platform, and a “Social Ad Engine” designed in collaboration with Facebook, according to reporting from Inman.

“We’re going to shape the future of the real estate industry we’ve chosen to be a part of,” Realogy’s CEO Ryan Schneider told employees and agents at the company’s RGX conference in Las Vegas on Wednesday.

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